If you’ve come across our WordHound white label content partnership before, you’ll know that we put a whole content department in your corner. And that includes Ang as your content manager. So… what exactly is a content manager? We’re here to answer that question and help you decide if...
When you imagined becoming a web designer, what was it like? Perhaps you pictured a long list of clients who knew exactly what they wanted, and could describe it perfectly, and briefly, so you could get on with building it. Or maybe your dream clients were all open to...
So, you’re thinking of offering content to your web design clients… Great! We’re arguably a little biased, but we believe that adding content can have many benefits for your web design business. However, if you’re planning on becoming a WordHound White Label Partner (WWLP) we want you to enter feeling...
We asked one of our writers, Dr Jill, to give us an insider’s view on writing for global travel companies. Sit back, pour yourself an ouzo, fasten your seatbelt and store your baggage in the overhead locker. But not in that order. Cabin doors to manual! Or something… - Writing for...
When we start working with you as a new client, the first thing we do is send you a form to fill out. It can look like a lot of information, so this article will walk you through the questions and explain what we’re looking for in your answers....
You run a website design business and spend your days talking to clients, creating designs and building websites. You might sometimes bang your head against the wall, or feel a little bit like stabbing a pencil into the back of your hand while waiting for them to send their...
We class authority content as articles meant to educate your reader on an aspect of your industry. This blog series on the Six Content Types You Should Consider For Your Business is an example of authority content, since our aim is to share our ideas around content categories and...
Pricing content is – perhaps unsurprisingly – the content category that helps your prospect understand how much they need to spend in order to work with you. Ideally, pricing content covers more than just how much you charge. It should give transparent information about why you charge that, and...
If you’re a web designer, you wield the power to create beautiful websites. That, in itself, is so awesome that there ought to be a new word for it, like amazemungous, or wowabungoid, but not those obviously. A better one. But do you find that sometimes the sites you...
Action content consists of articles that help your ideal client understand what they can expect when they work with you. It guides them through your processes and stops them from becoming confused about what’s required from them at any point. It gives them articles to refer back to, and...
Affinity content talks about who you are, your opinions, and your values. It’s your chance to share your story and the causes you support. We’ve all heard the phrase “know, like, and trust.” Affinity content gives your readers the chance to know you and the option to like you,...
Repelling content is content designed to keep unsuitable clients away. It lets prospects know when your service will not be the best choice for them, or your values don’t align, before they even put their toe over your virtual threshold. When done well, repelling content will stop these people...
